URLs for Caffeineighted Presentation

October 31, 2009

My recent presentation at the Chamber of Commerce’s Women in Business Caffeineighted Series (November 5, 2009) is all about getting started on WordPress, specifically for the newbie blogger, or the person who wants to switch to WordPress.  The actual presentation is a live demo showing how to configure and start using your new blog, here are some related URLs.

Resources

WordPress Support:
http://en.support.wordpress.com/

WordPress.com vs. WordPress.org:
http://en.support.wordpress.com/com-vs-org/

Resources for beginners:
http://saraisenberg.com/2009/08/13/wordpress-for-beginners/
 http://saraisenberg.com/2008/08/13/wordpress-for-dummies/

How to make a non-post (non-blog-looking) WordPress home page:
http://bloggingexperiment.com/archives/wordpress-page-as-home-page.php

How to Redirect a WordPress.com Blog [PDF]:
http://blog-well.com/wp-content/uploads/2008/01/how-to-redirect-a-wordpresscom-blog.pdf

Notes from Chris’s September 2009 presentation at NextSpace:
http://saraisenberg.com/2009/09/15/wordpress-resources-from-todays-nextspace-brownbag/

How to have a non-post home page [PDF]:
http://blog-well.com/wp-content/uploads/2008/01/how-to-redirect-a-wordpresscom-blog.pdf

Examples of some WordPress blogs:

http://bestblog.wordpress.com/ (review)
http://thisisindexed.com/ (humor site)
http://thisisindexed.com/2007/05/calling-in-sick/

Examples of some WordPress websites (as CMS, not blog per se):
http://saraisenberg.com/2009/09/25/30-great-websites-using-wordpress-as-a-cms/
 http://wordpress.org/showcase
 http://publisherblog.automattic.com/2008/09/16/10-examples-of-wordpress-as-a-cms/

WP Remix:
http://wpremix.com/

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THANKS for attending!

Sara Isenberg Web Consulting & Project Management

email: sara@saraisenberg.com
twitter: @saraisenberg
website: http://www.saraisenberg.com
blog: http://www.saraisenberg.com/blog
linkedin: http://www.linkedin.com/in/saraisenberg
facebook: http://www.facebook.com/SaraIsenbergConsulting

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Create a Free WordPress Blog in 1 Hour

October 26, 2009

The location has been set and this event is a go!

The Santa Cruz Chamber of Commerce has a very popular new speaking series for Women in Business called Caffeineighted.49

On Nov 5, 7:30-9 AM, I’ll be giving a presentation called Create a Free WordPress Blog in 1 Hour at the Santa Cruz Chamber of Commerce, Women in Business, Caffeineighted Series.

[Click here to Register]

Full Details:

Women in Business will host its small-meeting networking series, Caffeineighted, Thursday, November 5, 7:30-9 AM

Location: New Leaf Community Markets
1101 Fair Ave
Santa Cruz, CA 95060

“Create a Free WordPress Blog in 1 Hour”

We continue with Web 2.0 Marketing tools with Sara Isenberg who will show us how to create a blog.

Sara Isenberg, principal consultant at Sara Isenberg Web Consulting & Project Management, has extensive experience in the corporate software industry, much of that as a technical account manager where she managed technical relationships between software engineering teams and strategic partners and clients.

Sara began working as an independent project manager in 2005, serving web producers and small businesses.In addition to working as a web consultant and project manager, Sara is a Technology Advisor with the Silicon Valley Small Business Development Center’s Technology Advisory Program.

Sara has a B.A. in Computer Science from University of California Santa Cruz and a B.S. in Sociology from the University of Oregon. She is listed by We Magazine for Women in “101 Women Bloggers to Watch for 2009″.

For more about Sara:
twitter: @saraisenberg

website: http://www.saraisenberg.com

blog: http://www.saraisenberg.com/blog

linkedin: http://www.linkedin.com/in/saraisenberg

facebook: http://www.facebook.com/saraisenbergconsulting

Limited to 30 participants, the session will also include introductions and conversation. A light breakfast will be served. The cost is $15 for SC Chamber members and $25 for non-members.

Caffeineighted is held the first Thursday of each month. Caffeineighted is an outgrowth of the Chamber’s Women in Business programs, designed to create a more intimate atmosphere and an opportunity for teaching and learning.

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URLs for Santa Cruz Marketing Roundtable Meetup Oct 6, 2009

October 5, 2009

The following URLS are resources we shared and discussed in my presentation about Social Media at the October 6, 2009 Santa Cruz Marketing Roundtable Meetup:

General:

http://twitter.com

http://facebook.com

http://linkedin.com

My blog posts about…

Twitter: http://technicalprojectservices.com/category/twitter/

Facebook: http://technicalprojectservices.com/category/facebook/

Social Media: http://technicalprojectservices.com/category/social-media/

Social Media: http://technicalprojectservices.com/2009/07/02/social-media-quickstart-guide-6-tools-you-need/

My Contact Info:

email: sara@saraisenberg.com

twitter: @saraisenberg

website: http://www.saraisenberg.com

blog: http://www.saraisenberg.com/blog

linkedin: http://www.linkedin.com/in/saraisenberg

facebook: http://www.facebook.com/pages/Santa-Cruz-CA/Sara-Isenberg-Web-Consulting-Project-Management/178382971118

Example eNewsletters:

http://tinyurl.com/yb4xx2u

http://technicalprojectservices.com/services/enewsletter-and-email-marketing-production/enewsletter-examples/



a. Example 1: Promoting today’s event:

Meetup:

http://www.meetup.com/marketingroundtable/calendar/11288293/

Blog:

http://technicalprojectservices.com/2009/09/06/october-6-marketing-roundtable-meetup/

Facebook:

http://www.facebook.com/pages/Santa-Cruz-CA/Sara-Isenberg-Web-Consulting-Project-Management/178382971118

Twitter: (live tweet)

Maggie’s LinkedIn Discussion:

http://tinyurl.com/qbewws

Email Marketing:

http://tinyurl.com/yb4xx2u

a. Example 2: Santa Cruz Sentinel:

Website:

http://www.santacruzsentinel.com/

Facebook:

http://www.facebook.com/pages/Scotts-Valley-CA/Santa-Cruz-Sentinel/72832472996

Blogs:

http://www.santacruzsentinel.com/blogs

Twitter:

http://www.twitter.com/scsentinel

LinkedIn:

http://www.linkedin.com/companies/santa-cruz-sentinel

http://www.linkedin.com/pub/shmuel-thaler/7/324/989

c. Example 3: Stone Soup Magazine:

Website:

http://stonesoup.com/

Facebook:

http://www.facebook.com/pages/Stone-Soup-Magazine/43559462699

LinkedIn:

http://www.linkedin.com/pub/gerry-mandel/12/5a0/a06

CafePress:

http://www.cafepress.com/shopstonesoup

Flickr:

http://www.flickr.com/photos/stonesoupmagazine

d. Additional ways to share your expertise and/or promote your business:

http://santacruzwire.com/

http://ezinearticles.com/

Cruzio’s Guide: http://tinyurl.com/create.php

EGs:

http://tinyurl.com/ydtsqa5

http://tinyurl.com/y8lq5jw

http://tinyurl.com/ybqoe4w


e. More Info:

Kirsti Scott’s quickstart guide and getting started blogs:

http://blog.hotdesign.com/2009/06/social-media-quickstart-guide/

http://blog.hotdesign.com/2008/12/getting-started-with-social-media/

http://blog.hotdesign.com/2008/12/getting-started-with-facebook/

http://blog.hotdesign.com/2008/12/getting-started-with-linkedin/

http://blog.hotdesign.com/2008/12/getting-started-with-twitter/

Karen Kefauver’s Twitter resources:

http://karenkefauver.blogspot.com/2009/08/how-to-use-twitter-tips-on-how-tweeting.html

Duct Tape Marketing:

http://www.ducttapemarketing.com/blog/2009/08/17/5-tips-for-getting-more-from-twitter/

http://www.ducttapemarketing.com/blog/2009/08/10/5-tips-for-getting-more-from-facebook/

http://www.ducttapemarketing.com/blog/2009/07/29/5-tips-for-getting-more-from-linkedin/

Etc:

http://webworkerdaily.com/2009/07/13/33-ways-to-use-linkedin-for-business/

http://mashable.com/2009/09/22/social-media-business/

http://www.facebook.com/album.php?aid=123710&id=554690587&ref=mf

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How to do a conference: Women’s Leadership Forum

October 1, 2009

What a great day ~150 of us had at the 7th Annual Women’s Leadership Forum on the top floor of the Rittenhouse Building in downtown Santa Cruz.  ALL of the speakers were GREAT.  I would call this the best Chamber of Commerce event I’ve been to (and I’ve been to many).

Speakers were:

Linda Gold (M3iworks, CEO)
Kim Walesh (City of San Jose, Director of Strategic Planning)
Seana Norvell (Technology Public Relations)
Donna Murphy (Vice Chancellor – University Relations, UCSC)
Dolores Carr (Santa Clara District Attorney)

Nina Simon, founder of Museum 2.0, lead us in three participatory “exhibits” that felt much more relevant that the usual stuff that leaders do with large groups.

From the Chamber website:

what Museum 2.0 is about

Nina Simon talks about her creation of Museum 2.0 as if she woke up one morning astounded to discover herself transformed from electrical engineer (which she is) into the guru of museum social interactivity. Not true, of course, but what is true is that the world of information, networks, and communication changed just about that fast and she was entrepreneur enough to grab a hold. And, she has proven herself in the world of museums as a guide in the dawn of museum interactivity, engagement, and social networking. A passionate activist for the integration of social, dynamic, participatory experiences, Nina has built Museum 2.0 to be a design firm helping museums worldwide use social technology to create dynamic, audience‐driven exhibitions and programs. Nina’s work encourages museums to allow their constituents to “muck about” in the stimuli of the space, to create environments that encourage each participants unique experience, and to allow even the exhibit to be designed by the public. She has had some extraordinary experience prior to Museum 2.0 that led her to this role. She was hired by the International Spy Museum in Washington D.C. where she was charged with making Operation Spy an immersive experience. Nina then became curator at The Tech Museum of Innovation in San Jose, where she worked at the cutting edge of exhibition design, using “crowd‐sourcing” and prototyping exhibits through a wiki and Second Life. She also led the design of a multi‐platform game that accompanied season 3 of the CBS television show CSI:NY. This all led to Museum 2.0 and a remarkable list of consulting and teaching roles with museums and museum organizations around the world. To see a list of and links to her most recent projects with links to her work:

http://www.museumtwo.com

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Santa Cruz New Tech Meetup – Oct 7, 2009

September 25, 2009

This meetup will be held at the Dream Inn.

Doors open at 6:30pm for networking and appetizers. We will set up networking tables for sponsors.

And please welcome our new program segment: Kids in Tech. You will be impressed by these teens, their enthusiasm for technology, and their projects!

Presentations will start at 7:15pm. Our line up of presenters for October are:

New Tech Presenters

  • Joby Energy – serial entrepreneur and Santa Cruz resident JoeBen Bevirt will talk about his startup which tethers high altitude kites to create energy. JoeBen Bevirt.
  • GeoGad – Learn how to create user guided tours on your mobile device. Georgi Dagnall
  • PypeLyne – the best way to manage your project pipelines. Vikram Subramaniam
  • LiveOps - learn how Cloud Computing, Call Centers, and freelance opportunities to work from home come together in an impressive solution. Michael LaGuardia

RSVP now for this event. We will close attendance at 300 persons. Entry fee is $5.

For more info: http://www.meetup.com/newtech-86/calendar/11287983/

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Santa Cruz Design+Innovation Panel on Sustainable Design Oct 15, 2009

September 20, 2009

This is where I’ll be on Oct 15, 2009… Hooray to SCDIC for another great event in Santa Cruz!

The Santa Cruz Design+Innovation Center presents

A Panel Discussion on Sustainable Design

Thursday, October 15, 2009, 6:30pm

The Dream Inn, Aquarius Meeting Room
175 West Cliff Drive
Santa Cruz, CA 95060


[Click Here to RSVP]

Sustainable Design - Panel Discussion


Schedule:

6:30 – 7:15 networking

7:15 – 8:15 presentations

8:15 – 8:30 questions from moderator

8:30 – 8:45 questions from floor

8:45  - 10:00 networking

Speakers:

•••► Nathan Shedroff

Author of “Design is the Problem”

www.nathan.com

Chair of the Design MBA program at California College of the Arts

www.designmba.org

•••►James Barsimantov, PhD

Principal at Ecoshift Consulting

www.ecoshiftconsulting.com

•••► Elizabeth Thompson

Local Government Liaison at Unimodal Systems/SkyTran

www.unimodal.com

•••► Neal Saiki

CEO of Zero Motorcycles

www.zeromotorcycles.com

•••► Moderator: Merc Martinelli

CEO of Verdafero

www.verdafero.com

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Funding Your Startup – presentation by Bill Hunt

September 12, 2009

This is one of the best and most concise presentations I’ve seen on funding a startup!

Bill Hunt presents Funding Your Startup to the Silicon Valley New Tech Meetup. Bill Hunt has been a founder and/or senior executive in five start-ups in the application management, network security and email deliverability sectors with four of those companies being acquired, the top two for $180 million+ each.

According to Doug Erikson, founder of the Santa Cruz New Tech Meetup: “Bill gave this blazing fast presentation on key points for getting a startup funded. This is the best snapshot I have seen, and a great refresher course.”

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October 6, Marketing Roundtable Meetup

September 6, 2009

Come to the Marketing Roundtable MeetUp on Oct 6, 2009, 6pm at NextSpace.

I’ll be giving a presentation on Social Media Basics. Come learn how you can use LinkedIn, Facebook, Twitter, and blogging to bring more visitors to your business website.

Learn more and RSVP here:
http://www.meetup.com/marketingroundtable/calendar/11288293/

For a jumpstart on Social Media, feel free to read some of my past blogs on the topic:
http://technicalprojectservices.com/category/social-media/

Hope to see you there!

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Santa Cruz New Tech Meetup – Sept 2, 2009

August 26, 2009

This meetup will be held at the Dream Inn.

Doors open at 6:30pm. Food and networking will be provided. Presentations will start at 7:15pm. Our line up of presenters for September are:

New Tech Presenters

  • ccBetty - your own personal email assistant, from event manager to file manager, just ‘CC’ Betty and she’ll organize it for you. Michael Cerda
  • Rhomobile – learn how to create or convert your enterprise application for the 5 major mobile platforms (iPhone, Symbian, Android, BlackBerry, Windows Mobile) from a single development tool. Adam Blum
  • ZoomPool – next time you need to travel across town to our meetup, or over the hill, try this online tool for ridesharing. Donna Horne
  • Aha Mobile – want to improve your driving experience? Learn how this technology combines crowd sourcing and mobile technologies to deliver the first driver-to-driver network which connects drivers to each other and to relevant information from the internet. Rober Acker

Networking Tables
We will again have six tables set up in the networking area. If you are a company or organization that would like to host one of these tables, please notify us.

For more info: http://www.meetup.com/newtech-86/calendar/10959972/

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Green Business Camp Santa Cruz October 22, 2009

August 25, 2009

Green Business Camp … is coming to Santa Cruz!

Did you love Freelance Camp?  Here’s another Unconference!

For more information, go to http://www.greenbusinesssantacruz.com

Connect with entrepreneurs, small business owners and green business leaders for a day of learning, collaboration, sharing, and networking. During this one-day Unconference event you will:

  • Discover dozens of new strategies, ideas and resources to help you grow your business
  • Spark new collaborations and opportunities with like-minded small green businesses
  • Gain insights from dozens of other green business leaders into your biggest business challenges

Unconference topics are driven by what you need to support your business growth and development. It is your opportunity to create connections with fellow green businesses and to form collaborations with other businesses that share similar values. Green Business Camp supports green business growth by:

  • Catalyzing collaboration amongst participating small green business leaders
  • Creating a forum for creating innovative ideas and business strategies
  • Spreading business wisdom and resources for green entrepreneurs

What is the schedule for the day?

The following is the basic structure for the day.

8-9am Participant registration begins. Networking & coffee. Expo Hall is open.
9-10am Selection & scheduling of discussion topics for the day.
10am Welcome address by Daniel Robin.
10:45 – 12:30 Sessions 1 & 2, based on topics proposed by conference participants!
12:30 Lunch provided for conference participants. Networking, Expo Hall, and Brain Gym exercises by Sharron Patton. Other activities to be announced.
2 – 4pm Sessions 3 & 4, more dynamic discussion for and by participants!
4 – 5pm Last hour of Expo Hall. Raffle. Networking.
6pm – onward Post-conference networking & after-party at nearby restaurant/lounge.


For more information, go to: http://www.greenbusinesssantacruz.com

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